Gentry, Arkansas · Highway 59

The Cinnamon Rolls People Drive Miles to Find

Fresh-baked every morning at Sleepy Hollow Store — Gentry's one-of-a-kind bakery, health food store, and filling station since 1945.

★ ★ ★ ★ ★ 4.8 · 62 Google reviews

12761 S Highway 59 · Gentry, AR 72734

The Rolls

The ovens fire up at 5:30 AM, six mornings a week. By the time you walk in, the cinnamon rolls and pecan rolls are warm, huge, and ready — and they don't last long.

Cinnamon Rolls

Scratch-made every morning. Reviewers call them "the best I have ever had."

Pecan Rolls

Baked alongside the cinnamon rolls. Huge, warm, and gone fast.

"They have the best cinnamon rolls I have ever had!!" — Google Review
"Cinnamon rolls are to die for. A local legend." — Google Review
"If you come hungry, they have in store baked breads, plus cinnamon and pecan rolls that are huge." — Google Review
Come early. The rolls go fast — and once they're gone, they're gone until tomorrow.

A Bakery, a Health Food Store, and a Gas Station

All three, all under one roof, a mile south of Gentry on Highway 59. We know it's an unusual mix. That's kind of the point.

Scratch Bakery

Cinnamon rolls, pecan rolls, and in-store baked breads. We start at 5:30 AM so you don't have to.

Health Food Store

Groceries you don't always find on the highway. Stop in, take a look around, ask if you can't find something.

Filling Station

Top off the tank, grab a warm cinnamon roll, and head on down Highway 59.

It's the kind of place that makes more sense once you've been there than it does on paper.

Our Story

The store was built around 1945 by Bert English, a Seventh-day Adventist mechanic, on the same patch of Highway 59 it sits on today.

Van and Lois Morley took it over on September 15, 1991. Nearly 35 years later, they're still here — starting the ovens at 5:30 in the morning, six days a week, and keeping the doors open for neighbors and travelers alike.

No franchise. No shortcut. Just two people who kept showing up.

1945
Built by Bert English on Highway 59
1991
Van & Lois Morley take over — September 15
Today
Nearly 35 years of family ownership

Hours & Location

We're open six days a week, closed Saturdays. Mornings are best — that's when the rolls are warm and the shelves are full.

Hours

  • SundayOpen
  • MondayOpen
  • TuesdayOpen
  • WednesdayOpen
  • ThursdayOpen
  • FridayOpen
  • SaturdayClosed

For exact open and close times, give us a call — the rolls are freshest in the morning.

Find Us

Sleepy Hollow Store

12761 S Highway 59
Gentry, AR 72734

About a mile south of Gentry on Highway 59.

(479) 736-2320

Get directions on Google Maps →

Heads up: baked goods go fast. If you've got your heart set on a cinnamon roll, come early.

What People Are Saying

4.8 ★★★★★
Across 62 Google reviews
"They have the best cinnamon rolls I have ever had!!" — Google Review
"Cinnamon rolls are to die for. A local legend." — Google Review
"If you come hungry, they have in store baked breads, plus cinnamon and pecan rolls that are huge." — Google Review

Come Find Us

We'd love to see you. Give us a call ahead, or just point the car toward Highway 59 and roll on down.

(479) 736-2320

12761 S Highway 59 · Gentry, AR 72734

Closed Saturdays. Come hungry — the rolls go fast.